Welcome To SOLIDMAGIC!
At SOLIDMAGIC you’ll find a carefully curated selection of magic tricks and tools, put together with passion and expertise. Each trick has been developed by me, and in some cases tested over many years, to ensure that they work flawlessly in practice!
It’s important for you to know that SOLIDMAGIC is a one-man operation. This means that I, Alexander de Cova, personally take care of every detail – from design to production to shipping.
This individual attention and dedication to each product also means that patience is key. It may take a while for your order to arrive, as many of the items on offer are made especially for you. Each piece is not just a product, but a piece of my craftsmanship, created with care and attention to detail.
I appreciate your understanding and patience. It is important to me that every item that leaves my studio is of the highest quality and to your complete satisfaction. Your enthusiasm for magic and your confidence in my work is what sets SOLIDMAGIC apart.
On dealer advertising and why we do things differently
In the magic industry, it has always been common for dealers to keep the secrets behind their tricks to themselves or to hide them behind clever words. You’ve probably experienced this: you look at the dealer’s advertisement and realise that the real secret of the trick is never revealed. It’s like buying the proverbial pig in a poke.
But here at SOLIDMAGIC we do things differently. I believe that transparency is the key to your success and satisfaction. That’s why I share the method behind the trick with you. So you know exactly what you’re buying – no surprises, no disappointments.
Knowing what suits you
It’s important to find a trick that not only technically fits your program, but also fits your skills. With SOLIDMAGIC you get all the information you need to make this decision:
- Technical Fit: Does the trick fit technically into your programme? We will help you answer this question.
- Skills: Can you do the trick with your current skills? We make sure you know before you decide.
- Practicality: Is the trick practical for you? Not every trick is for every magician. We will help you make the right choice.
Your success is our goal
SOLIDMAGIC is not just about selling products. It’s about making sure you are successful as a performer. We provide you with the tools and knowledge to ensure that every purchase you make is an improvement to your art of magic.
The magic tricks and equipment presented on this website have been carefully selected for you. They represent a special selection for magic enthusiasts. However, it’s important to understand that these tricks and gadgets do not work by themselves. Magic tricks require your dedication, patience and above all practice. In order to master the art of magic, you must study each trick and gadget thoroughly.
Most of the items I offer require a reasonable amount of time to learn and practice. It’s unrealistic to expect you to be able to perform a trick perfectly straight out of the box. The art of magic lies not only in the performance of the trick itself, but also in your ability to captivate and amaze the audience, which can be achieved in part through practice and refinement of technique.
I recommend that you take the time to learn and master the intricacies of each trick. This will not only improve the quality of your performance, but also increase your confidence and enjoyment of magic. Remember: Magic is not only in your hands, but also in the time and effort you put into learning and refining the tricks.